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Old 09-25-2011, 08:21 PM   #1
Ahctuning
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Which model popularized the Bmw Marque

And made Bmw what it is then and now? M1, M3, M5, 2002?
None of the above ?
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Old 09-25-2011, 09:15 PM   #2
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I think its more of a personal thing really, but from what I remember of the 70's and 80's it was in my mind the e30 coupe. European cars hit big in the 80's and bmw was a mark of affluence for the money obsessed decade.
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Old 09-25-2011, 09:24 PM   #3
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It was the 2002...the E30 was WAY later, after the E21.
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Old 09-25-2011, 10:19 PM   #4
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2002
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Old 09-25-2011, 10:22 PM   #5
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e36..lol
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Old 09-25-2011, 10:40 PM   #6
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lOL need for speed most wanted - the E46 m3 you get to drive when u beat all the levels. LOLLLLLL
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Old 09-25-2011, 10:41 PM   #7
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^^ above statement is kinda for my age demographics age 21. lol
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Old 09-26-2011, 08:14 AM   #8
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The 2002 established the brand in the U.S. market.
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Old 09-26-2011, 08:19 AM   #9
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I agree with the 2002
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Old 09-26-2011, 08:25 AM   #10
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David E's 1968 review of the 2002: http://www.caranddriver.com/reviews/...ived_road_test
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Old 09-26-2011, 11:54 AM   #11
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What a great review... nice to think there was a time when car magazines hired guys who could actually write instead of just filling in the blanks on the same mindless advertorial mad-lib manufacturer blowjob for every bloated soulless piece of shit that gets pumped out...

[end rant]

Anyway, he pretty much nailed the real reason so many of us love BMWs; "... the raw courage that is built into the BMW driver's seat as a no-cost extra."

But yeah, drive safe, kids.
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Old 09-26-2011, 01:35 PM   #12
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One could argue that the 3 series is the most popular series (accounting for 40% of BMW sales in 2005). And the e30 body started that popularity.

Add some ugly headlights and some comfort/handling improvements and you have the e36, arguably the most successful 3 series car.

But many factors made the BMW name, success of the e30 m3 in motorsports, build quality, etc. Those people who couldn't afford the e30 M3 probably bought an e30.


The answer is the e30 in all it's variations.
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Old 09-26-2011, 01:49 PM   #13
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Definitely 2002
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Old 09-26-2011, 03:51 PM   #14
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The way I see it is that a brand is defined by its high end models, whether they be luxury or performance or a combination of both.
The rest of the vehicles merely exist to fill the void and provide funding to the brand to continue improving and developing the high end models, since lower end models are affordable, sell in volumes and still provide the stigma associated with the high end models.

In BMW's case, any ///M car or a 8/7/6 series. Those are the cars that exhibit all of the technological advances, where the brand tries all of its tricks which sometimes make it to the lower models but usually remain for the high end models.

What you see everyday though, is what is considered a popular model (ie 1 series or 3 series). If we are talking about back then, then I would also say the 2002 or the Isetta. Most other models during that period were not really well liked.
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Old 09-26-2011, 06:14 PM   #15
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I don't think it's the high end cars like the //M or the 7,8 series the defines the brand.

It has to be 3Series that really defines it, and maybe the 5 Series. The rest are larger profit makes, and target the rich.

This is why the 3 Series design is well protected from that Nasty 7Series and 5 Series styling. The Bangle Butt never made it to the 3 Series. It's their bread and butter vehicle.

The 2002 was the car that probably put BMW on the map. It was luxury available to a broader population.

That's why BMW is making the 1Series and Mini. To get you into the entry level brand, hoping you'd stay with the 3Series or 5 Series in the future.

The Integra/RSX did wonders for Acura. Now it's the TL.

The G35 did wonders for Infiniti.

It's just nice to know that when you driving a brand of car, that they make higher end models.... (if they do).
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