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Old 11-27-2008, 12:53 PM   #1
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BMW Konfigurator powered by Microsoft Surface

This is an experimental demo of a BMW car configurator using the new Microsoft Surface technology. Even if you are not someone that keeps up to date with the tech world, if you watch CSI: Miami you probably have already seen it in action.

Real life usage can be found in AT&T stores. It’s essentially a system running Windows Vista which uses 5 cameras to record infrared light from human fingertips on the “surface”, as well as specially tagged objects.

The BMW car configurator is appropriately called the BMW Konfigurator, and although it is currently still in prototype form we may see it a regular feature in BMW showrooms soon. Basically you have a 30 inch touch screen display on a table which you are able to interact with to configure your BMW car.

For example, you can change colours of the exterior and interior, change the wheel design, and add other accessories. At the end of your selections the system will quote you a price. You can also view photos and videos on the car.


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Old 11-27-2008, 01:01 PM   #2
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Old 11-27-2008, 01:08 PM   #3
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Old 11-27-2008, 03:10 PM   #4
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embed tag isn't working for some reason. Click the link to see the vid.

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Old 11-27-2008, 03:28 PM   #5
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Interesting use of Surface... I like the colour plaques.

Still, I also like how motions have to be repeated several times to work in some cases, and when she starts the video, she struggles between the layers. Looks like a Microsoft product to me.

Still... cool stuff!
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Old 11-28-2008, 11:31 AM   #6
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Thumbs up BMW lead the industry "Again"

Amazing technology very dynamic. Saw the same technology used in the new 007 Bond movie. BMW, are the technology leaders. With the current north american financial crunch in the automotive sector I dont think you will see this technology in your local Ford dealership any time soon.
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