I really can't appreciate the "conservative" look of the new 5. Everyone told me I needed to see it in person, so I went to the dealership and my opinion didn't change. The front looks odd, the rear looks odd, the side profiles are bland, and overall I am thinking I am looking at something other than a BMW.
Personally, the same sentiments go to the new 7 series as well, though I can like the front at least.
In regards to the interior, I like it then five minutes later I don't then I do then I don't. I'm quite indecisive with the interior.